This practical course will introduce you to the essentials of social media marketing while focusing on Facebook, Instagram, and WhatsApp which are the three most influential platforms for business growth in recent times. You will learn the fundamentals of social media marketing, explore some platform types, and understand the core elements that drive effective online engagement and why use social media platforms for business marketing.
Through a step-by-step guide, you will learn how to develop a winning social media strategy, create and manage professional business accounts, set up payment methods, and run ads on Facebook, Instagram and WhatsApp. The course also covers optimizing Instagram profiles by generating usernames and bios using online tools. It also list out some free available creative tools used to design high-quality social media images and videos which you can leverage on to prepare your social media contents. You will also learn recommended content sizes for each social media platforms as mentioned above and best practices to keep your social media accounts secured.
By the end of this course, it is expected that you will be equipped with the skills and confidence to market any business effectively using the power of social media.
- This course is for anyone interested in Social Media Marketing but feel unsure about where to begin as this course is built with beginners in mind.
