Everyone in business is in sales. I mean everyone. If you’re in marketing, you’re in sales. If you’re in production or distribution, yes, you’re in sales. If your job is in product development, you need to pitch what you’ve come up with to somebody who can make your idea a reality. And If you’re an entrepreneur, you’re really in sales, no matter what your new company is about. You’re selling investors, people you want to hire, the media and of course customers. Without sales, you have a hobby, not a business. In fact, Dan Pink the author of “To Sell is Human. The Surprising Truth about Moving Others” says that 40% of our time in business involves selling.
The first three months of a new sales position is critical to your success. This is a time when you will immerse yourself in the products and services that you are offering to customers. You will learn what customers really, really want–and what they are not interested in. You will gain insight into the unspoken needs of your customers, things like status, prestige, and power.
Mentors and colleagues in a new company can certainly help you get off to an outrageously good start. But there are no guarantees that you’ll find one. Even without them, this program will support you in getting a jump star on the competition in the world of sales.
So please stay with us to learn how to be really successful in your first 90 days of a new sales job.
