Is your organization calling for mastery of the Digital Marketing basics? Do you and yourself needing to know the grab-and-go’s of marketing in the digital world? The Marketing Strategy Master sub-course goes over each of the essential foundational concepts of marketing digitally, including marketing on social media, utilizing data and analytics, and strategies to use with digital marketing. We give you capability, influence, reach, data, insight and tools, tools, and more tools. It’s important, though, that you have clear and defined goals. Have a big and clear vision of where you really want to go, and make it actionable with a budget, channel and media plans, Key Performance Indicators, and more
This course consists of;
- 11 Lecture Videos
- 2 Downloadable Resources
- Lecture Descriptions 1-11
- IIDM™ Profile Banner
- A total of 11 Lectures
- 11 Assignments to be submitted to IIDM™
- 3 Quizzes
- 20 External Resources
- Create and schedule 3 Social Media graphics per week using Canva Pro and Heropost.
- Create a Digital Marketing Strategy plan for any Business or Industry.
- Get to know Strategic tools such as Google Analytics and Google My Business
DURATION: Please note, this course is designed as a one-month course, but students may choose to complete it in a shorter time frame. All students must complete all assignments, quizzes, and lectures.
Learning Goals
- Learn the basics for Key Social Platforms for Digital Marketing, helping to build your brand through exposure on multiple platforms.
- Growing an online presence with familiarity and communication.
- Growing and Engaging an Audience, whether niche or widespread, and gaining affection and loyalty.
IMPORTANT!
Kindly contact us via email before you start your learning journey. We will provide you with Google Drive access for your learning materials and evaluation for the certification upon completion.
