I teach a proven framework that I called Marketing Outfit—a comprehensive, practical system for building authentic brand identity specifically designed for agricultural tourism businesses.
Are you tired of being “just another farm” in a crowded agricultural tourism market? Most wineries, oil mills, agritourisms, and farms struggle with the same problem: they offer great products and experiences but can’t articulate what makes them truly unique. They blend into the noise instead of standing out.
Marketing Outfit changes that. This course provides a practical framework to build your authentic agricultural brand identity—from Vision and Mission to Core Values and Value Proposition—and translate it into compelling tourist experiences.
What makes this course different:
- Specialized for agricultural tourism: Not generic branding theory—specifically designed for farms, wineries, oil mills, dairies, and agritourisms
- Action-oriented: 11 downloadable workbooks with exercises you complete for YOUR business
- Real examples: Case studies from wineries, educational farms, dairies, beekeeping, and more
- Immediate application: Implement strategies as you learn, step-by-step
