Most people running B2B outbound are stuck. They either pay a fortune every month for tools like Clay, Apollo, and Instantly just to assemble a basic lead list, or they scrape generic databases and end up emailing thousands of people who have never heard of them and have zero intent to buy. The result is low reply rates, wasted spend, and lead lists that do not convert.
This masterclass fixes that by teaching you the full lead generation pipeline end to end: scrape, enrich, and build lead lists. You will learn how to find genuinely high intent leads using buying signals instead of generic databases, then use AI coding tools like Cursor to build your own scrapers and lead tools without writing a single line of code. You just describe what you want and the AI builds it for you.
By the end you will have built a Clutch scraper that pulls B2B agency data for free, a scraper that catches recently funded companies before they announce it, a personalized lead list generator you can use as a lead magnet, and a daily high intent scraping workflow that runs in the cloud on its own. You will also go deep on Clay to enrich, qualify, score, and personalize leads at scale, and you will build your own free Clay alternative that runs entirely on your machine using open source models.






