Udemy – Growth Marketing MasterClass: From Zero to Scale

This Growth Marketing Course is built on a proven, real-world framework used to scale marketing campaigns for startups, agencies, and global brands alike. Whether you’re starting from scratch or looking to optimize your existing efforts, this course will give you the skills, tools, strategies, optimization techniques and mindset needed to drive measurable, scalable growth.

What You’ll Learn:

• Discovery: Define your business goals, uncover market trends, analyze competitors, and gain deep insights into your customers.
• Strategy: Build actionable customer personas, map end-to-end customer journeys, and craft marketing and engagement strategies that convert and retain.
• Growth Execution: Learn how to design growth hypotheses, prioritize ideas, test hypotheses, analyze results, iterate quickly, and scale what works
• Case Study: $100mn Fundraise through Growth Marketing
• DCO: Further you will learn the power of Dynamic Creative Optimization. From crafting DCO hypotheses to executing strategies, measuring their impact, and scaling campaigns effectively, you’ll gain a comprehensive understanding of the entire DCO marketing journey.
• DCO Strategy: You’ll learn how to segment data and set up the necessary marketing infrastructure to execute successful DCO campaigns. Moreover, you’ll discover the power of dynamic creative templates, learning how to automate, iterate, and scale your campaigns to maximize their impact
• Case Study: Learn from Indian Premier League DCO Case Study and Foodtech DCO Case Study

• Businesses, Marketers, Digital Marketers Looking to Scale their Marketing Programs