Udemy – Facebook Ads: Run Your First Ad Campaign

In this training, we will walk through all the steps of launching an Facebook ads campaign. You will get a complete understanding of how to efficiently work with Facebook Ads and create successful campaigns to get loyal customers, increase traffic and grow your business online. Facebook Ads is a digital marketing tool that allows you to quickly evaluate the effectiveness of all your hypotheses about whether a product will be sold successfully and whether you understand your target audience.

Features of Targeted Advertising on Facebook:

• 1. We work with unformed demand (on social networks, users are not mainly looking for a specific product, but just killing some time).
• 2. A tool for creating demand (the desire to convey to the target audience what you sell, who you are, the advantages of your product/service, and what problem your product/service solves).
• 3. High coverage (many people have pages on different social networks and spend quite a lot of time on them).
• 4. Flexible settings and optimization (it is possible to create settings not only according to standard parameters, but also according to criteria like personal interests).

This Facebook Ads course will teach you:

• How Facebook Ads works, its pros, and cons
• What goals and objectives Facebook Ads performs
• How the Facebook Ads interface and account structure looks like
• How to create a Facebook Ads account and link it with Instagram
• Creating an effective video with video creator tool
• Setting up the ads campaign budget and geo-targeting
• How to write a text for your ad
• How to generate leads with the quiz-creating tool. Boosting Lead