This course is designed to give you a complete and practical understanding of how to build professional WordPress websites that support real digital marketing goals. Whether you are a beginner with no technical background, a business owner looking to create your own website, or an aspiring freelancer, this course walks you through the entire process step by step.
You will learn how to set up a WordPress website from scratch, choose the right domain and hosting, and confidently navigate the WordPress dashboard. The course covers theme customisation, page creation, and content structuring to help you design clean, modern, and mobile-responsive websites without writing code.
Beyond website building, the course shows you how WordPress fits into a complete digital marketing strategy. You will learn how to optimise your website for search engines, improve site speed and performance, and create conversion-focused pages that turn visitors into leads and customers. Essential plugins for marketing, SEO, security, and analytics are explained in a clear and practical way.
