Udemy – Digital Marketing Virtual Assistant – From Zero To Job Offer

This course covers VA fundamentals, digital marketing strategies, product and competition analysis, customer targeting, branding, website marketing, pricing tactics, and client acquisition. Step by step, you’ll gain the skills to support online businesses, define marketing strategies, and confidently land your first job offer.


Table of Contents:

Section 1: Virtual Assistant Basics:

• Lecture 1: Virtual Assistant Basics for Online Business
• Lecture 2: How to Think Like a Client
• Lecture 3: Structuring Your Tasks
• Lecture 4: Adapting to Any Virtual Assistant Tool

Section 2: Digital Marketing – Product Research & Analysis:

• Lecture 5: Digital Marketing Introduction
• Lecture 6: Product Keyword Research
• Lecture 7: Niche Analysis
• Lecture 8: Competition Analysis (Business Level)
• Lecture 9: Competition Analysis (Product Level)
• Lecture 10: Defining Business Identity

Section 3: Digital Marketing – Target Customer Definition:

• Lecture 11: Hofstede’s Model
• Lecture 12: Big Five Personality Model
• Lecture 13: Buyer Persona Model

Section 4: Digital Marketing – USP, KPIs, Branding & Influence:

• Lecture 14: USP Setting
• Lecture 15: KPIs & Objectives
• Lecture 16: Branding
• Lecture 17: Marketing Psychology – Influence Principles