Story-Tweets Brew Playbook

Stories helped me to CONNECT with my friends and fans, resulting in higher engagements on these tweets.

Plus, they’re the best way to cut through all the AI noise to grow a personal authentic brand.

But it wasn’t always rainbows and unicorns.

I wasn’t sure how to write story-based tweets initially.

In particular, I struggled with compressing a story into a 280-characters tweet, while still providing authentic value to my fans.

The first time I wrote a story tweet — it flopped.

The tweet “read” like this: