Prompt Engineering for Creatives: AI Workflows for Branding (Feat. Midjourney & Canva)

AI Provides us with LIMITLESS possibilities. This class will help you understand how to think and prompt better. 

• Prompt Engineering: Guiding AI Interactions
• Understanding AI’s Role: Grasp the basics of AI in visual content creation, for this class we will practice on Midjourney. 
• Crafting the Perfect Prompt: Learn the art of designing prompts that lead to distinctive, on-brand imagery. We will practice these on Canva
• Brand Aesthetics & AI: Explore how to communicate your brand’s philosophy and values through AI-generated content.
• Project & Toolkit: For your final project, create a set of AI-generated images that tell your brand’s story. Suggested project is a postcard.

Challenge the limits of your creativity with AI. Your first exercise is a brainstorming exercise that will start unraveling the vast expanse of your imagination.