Are you a creative freelancer? If so, then you know that having a GREAT portfolio of your BEST work is essential to getting the types of clients you want. But, how do you actually build one? What should go in it? How do you organize the work? What can you do to make your portfolio one that stands out from all of the rest? This course answers these–and many other questions.
During this course, here’s what you’ll be learning:
- How many pieces of work you should include so that your portfolio is attention-getting rather than snooze-worthy.
- What types of work your portfolio should feature and why. (This is important!)
- What potential clients are actually looking for when they review your work.
- How to organize your portfolio in a way that creates a positive and engaging experience for potential clients.
- The pros and cons of print and digital portfolios–and what to look for in each.
- How to create a mini case study for each piece of work so that potential clients can understand each piece in your portfolio–even if you’re not there presenting it.
- The importance of keeping your portfolio “fresh.”
- How to sell yourself to potential clients so that they’ll be more likely to pick YOU instead of one of your competitors. (And there are a LOT of competitors.)
Having a strong portfolio is essential to building your creative freelance business--whether you’re a writer, graphic designer, videographer, photographer, or any other type of creative professional. In How to Build a Creative Portfolio That Gets You Clients, you’ll learn what it takes to present your work in a way that makes potential clients sit up and take notice.
