What you’ll learn:
Define sales funnels for different analyses
Analyze funnels in Excel
Analyze funnels by cohorts
Use funnels to Increase Sales
Use funnels to manage new ideas
Use funnels to manage tests
Manage Projects with the help of funnels & funnel analysis
Requirements:
Basic or intermediate Excel
Basic knowledge of economics
Description:
What is the aim of this course?
Funnels and funnel analyses are great tools that can help you find problems and opportunities, optimize processes as well as manage projects. They are widely used by technological firms. However, many industries are still not using them, despite their big potential. In this course, I will teach you how to use funnel analyses to increase the profits of the firm.
In the course you will learn the following things:
What are funnels?
How to analyze funnels in Excel
How funnels look like for e-commerce, marketplace, SaaS firms, and other business models
How to use funnels and funnel analysis to increase sales and profits
What are cohorts and how to use them to analyze funnels?
How to use funnels to manage tests, projects, or tasks
