Mid-Century Modern Cookbook Illustration – it never gets old or boring!
You love drawing on your iPad and you are a fan of mid-century art just like me? Then you are in the right place! In this class, we are going to discover a typical art style from the middle of last century: the COOKBOOK ILLUSTRATION STYLE!
Due to the high printing costs back then publishers and artists were forced to get creative and mindful of the art included in especially cookbooks. The ink was very expensive, so color photos could only be used sparingly. But how to still make the content of a book interesting and motivating to buy? This is where illustrators came in: their job was to produce fun and appealing drawings, taking the limitations of the printing technology into account. The results were quirky and hilarious food or household-related illustrations with a lot of visual interest even though usually besides black only one additional color was used.
